Marketing - general
Customer loyalty is not always what it seems
By | 18 Jul 2006
Customer retention is a multi-dimensional issue
By | 15 Jun 2006
32 per cent of Internet users are women
By | 12 Jun 2006
Which side doesn''t get it: Companies or customers?
By The author, founde | 05 Jun 2006
Indian brands must establish national advantages
By | 27 May 2006
Getting what you paid for: Winning customers through an acquisition
By | 20 May 2006
9.2 million Indians to seek jobs online in 2006-07
By | 16 May 2006
E-commerce goes places with word-of-mouth
By | 16 May 2006
Godrej launches refrigerators with 10-year warranty against rusting
By Our Corporate Bureau | 20 Apr 2006
Microsoft, Intel in marketing pact on affordability platform
By Our Corporate Bureau | 21 Mar 2006
Managing channel partnerships
20 Mar 2006
Online satisfaction equals frequent purchase
By By Preeti Desai | 14 Mar 2006
Big financiers behind Roopalben: CBI
By | 23 Feb 2006
Kamal Nath hints at modified retail policy to protect small retailers
By Our Corporate Bureau | 13 Jan 2006
Apache Footwear to invest Rs 500 crore in AP
07 Jan 2006
Intel unveils new brand identity
By Our Infotech Bureau | 03 Jan 2006
From complaints to compliments
By | 05 Dec 2005
The coming click-time boom
By | 18 Oct 2005
'Yamaha One' show rooms to be pivot of Yamaha India's marketing
By Our Corporate Bureau | 15 Oct 2005
Yamaha launches new sales and marketing company for India
By Our Corporate Bureau | 29 Sep 2005
Market: Indices
By National Markets | 02 Sep 2005
Market: Indices
By National Markets | 01 Sep 2005
Media agencies come of age
By Shubha Madhukar | 20 Aug 2005
Featured articles
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
Business History Videos
History of hovercraft Part 3...
Today I shall talk a bit more about the military plans for ...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of hovercraft Part 2...
In this episode of our history of hovercraft, we shall exam...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Hovercraft Part 1...
If you’ve been a James Bond movie fan, you may recall seein...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Trams in India | ...
The video I am presenting to you is based on a script writt...
By Aniket Gupta | Presenter: Sheetal Gaikwad
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.jpg "Microsoft, Google challenge Delhi HC order to remove non-consensual content")
