Marketing & Advertising
Tipplers rejoice, India’s `Indri’ is the world’s finest whisky!
18 Dec 2023
India’s `Make-in-India’ push has achieved another first – the country can now boast of the world’s finest single malt whisky. `Indri,’ made by Piccadily Distilleries, has been named this year’s best single malt whisky.
Walmart joins brands abandoning Elon Musk's social media platform X
02 Dec 2023
In an announcement made on Friday, 1 December 2023, Walmart confirmed that it is no longer advertising on the social media platform X
Centre asks states to comply with SC directive to set up panels for ad content regulation
10 Sep 2020
Black gets people to buy more
17 Jul 2019
Weapons trade reveals a darker side to dark web
22 Apr 2019
Publicis to acquire US data firm Epsilon in $4.4 billion deal
16 Apr 2019
Publicis Groupe sees Epsilon as the ideal cultural and strategic fit that will help drive its own transformation in a data-driven digital world
Jack Ma’s swan song: Alibaba rakes in $30.7 bn on Singles’ Day
12 Nov 2018
As Jack Ma prepares to step down as chairman of Alibaba Group, the online sales promotion he has championed for a decade notched another record, notching up 213.5 billion yuan ($30.70 billion)
Featured articles
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation